About Us
We didn't set out to build an agency.
We set out to fix a problem we kept seeing from the inside.
Before COREPPC, we managed paid media at scale for brands that were already spending serious money. The accounts were complex. The results were mixed. And too often, the reason performance was suffering wasn't the market or the competition. It was the agency.
Junior account managers running the same playbook on every client. Reporting that looked impressive but couldn't be tied to actual revenue. A structural problem where the agency's incentive was to keep you spending, not to improve your returns. We saw it repeatedly. At some point, building something different stopped being an idea and became the only thing that made sense.
COREPPC started with one principle: every decision in a paid media account should connect directly to revenue. Not impressions. Not CTR. Not the agency's managed spend total. Revenue.
Here is what working with us actually looks like.
We start every engagement with an audit. No campaigns launched, no budgets touched, no "quick wins" applied before we understand your data. The audit takes 5 to 7 business days. It covers conversion tracking accuracy, campaign structure, keyword strategy, audience targeting, and attribution. By the end of it, we know exactly what's broken and what the fix is worth.
From there, we build a 90-day plan with specific milestones. You know what we're doing, when, and why. We communicate in weekly updates and a standing monthly strategy call. You have access to your accounts at all times. We never work in a black box.
Our reporting covers one thing: revenue. We track pipeline and closed revenue attributed to paid channels, cost per qualified lead, and ROAS at the campaign level. We don't send dashboards full of impressions and engagement metrics. If a number doesn't connect to money, it doesn't go in the report.
On the team.
Every account at COREPPC is managed by a senior strategist with a minimum of 5 years managing paid media at $50K+ monthly spend. We don't have a B-team. We don't graduate accounts to junior managers after onboarding. The person you speak with in your first call is the person running your account.
We are a small, deliberately focused team. That is a feature, not a limitation.
By the numbers.
If you've been burned by an agency before, you know what to look for.
Promises about proprietary technology. Reports full of metrics that don't tie to your bottom line. A great sales call followed by a junior account manager you never heard of. We don't do any of that. We run your paid media like it's our own money, report on what actually matters, and tell you when something isn't working before you have to ask.