{"id":4170,"date":"2018-08-01T12:35:06","date_gmt":"2018-08-01T12:35:06","guid":{"rendered":"https:\/\/coreppc.com\/?p=4170"},"modified":"2021-12-16T21:53:13","modified_gmt":"2021-12-16T21:53:13","slug":"seven-platforms","status":"publish","type":"post","link":"https:\/\/coreppc.com\/digital-marketing-tips\/seven-platforms\/","title":{"rendered":"7 platforms to make sure people can find you on"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-5e1v-079c95985f81241ebd222a065684904a\">\n.flex_column.av-5e1v-079c95985f81241ebd222a065684904a{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-5e1v-079c95985f81241ebd222a065684904a av_three_fourth  avia-builder-el-0  el_before_av_one_fourth  avia-builder-el-first  first flex_column_div av-zero-column-padding '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jkb4evym-50dc87fc17959f4783d78c6f80775d60\">\n#top .av-special-heading.av-jkb4evym-50dc87fc17959f4783d78c6f80775d60{\npadding-bottom:10px;\nfont-size:20px;\n}\n<\/style>\n<div  class='av-special-heading av-jkb4evym-50dc87fc17959f4783d78c6f80775d60 av-special-heading-h2 blockquote modern-quote  avia-builder-el-1  el_before_av_hr  avia-builder-el-first  av-inherit-size '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >7 Platforms To Make Sure People Can Find You On<\/h2><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjwugfna-55085a7b4b6fd42fc81257dcb2685e20\">\n#top .hr.hr-invisible.av-jjwugfna-55085a7b4b6fd42fc81257dcb2685e20{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-jjwugfna-55085a7b4b6fd42fc81257dcb2685e20 hr-invisible  avia-builder-el-2  el_after_av_heading  el_before_av_social_share  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='av-social-sharing-box av-jjwpv1hy-c4b450a9687e1a853790e086aaa1a058 av-social-sharing-box-default  avia-builder-el-3  el_after_av_hr  el_before_av_hr  av-social-sharing-box-fullwidth '><div class=\"av-share-box\"><ul class=\"av-share-box-list noLightbox\"><li class='av-share-link av-social-link-facebook' ><a target=\"_blank\" aria-label=\"Share on Facebook\" href='https:\/\/www.facebook.com\/sharer.php?u=https:\/\/coreppc.com\/digital-marketing-tips\/seven-platforms\/&#038;t=7%20platforms%20to%20make%20sure%20people%20can%20find%20you%20on' aria-hidden='false' data-av_icon='\ue8f3' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Facebook' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on Facebook<\/span><\/a><\/li><li class='av-share-link av-social-link-twitter' ><a target=\"_blank\" aria-label=\"Share on Twitter\" href='https:\/\/twitter.com\/share?text=7%20platforms%20to%20make%20sure%20people%20can%20find%20you%20on&#038;url=https:\/\/coreppc.com\/?p=4170' aria-hidden='false' data-av_icon='\ue8f1' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Twitter' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on Twitter<\/span><\/a><\/li><li class='av-share-link av-social-link-pinterest' ><a target=\"_blank\" aria-label=\"Share on Pinterest\" href='https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fcoreppc.com%2Fdigital-marketing-tips%2Fseven-platforms%2F&#038;description=7%20platforms%20to%20make%20sure%20people%20can%20find%20you%20on&#038;media=https%3A%2F%2Fcoreppc.com%2Fwp-content%2Fuploads%2F2018%2F08%2Fanalysis-analytics-business-95916-705x470.jpg' aria-hidden='false' data-av_icon='\ue8f8' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Pinterest' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on Pinterest<\/span><\/a><\/li><li class='av-share-link av-social-link-linkedin' ><a target=\"_blank\" aria-label=\"Share on LinkedIn\" href='https:\/\/linkedin.com\/shareArticle?mini=true&#038;title=7%20platforms%20to%20make%20sure%20people%20can%20find%20you%20on&#038;url=https:\/\/coreppc.com\/digital-marketing-tips\/seven-platforms\/' aria-hidden='false' data-av_icon='\ue8fc' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on LinkedIn' rel=\"noopener\"><span class='avia_hidden_link_text'>Share on LinkedIn<\/span><\/a><\/li><\/ul><\/div><\/div><br \/>\n<div  class='hr av-2l67-17e4dacc203b191ceb69a44b575b24a4 hr-default  avia-builder-el-4  el_after_av_social_share  el_before_av_image  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjo52edc-b7e63658f2e0bd2bb0062eb4e1c7dbca\">\n.avia-image-container.av-jjo52edc-b7e63658f2e0bd2bb0062eb4e1c7dbca .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jjo52edc-b7e63658f2e0bd2bb0062eb4e1c7dbca av-styling- avia-align-left  avia-builder-el-5  el_after_av_hr  el_before_av_hr  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img class='wp-image-4173 avia-img-lazy-loading-not-4173 avia_image' src=\"https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4-post.jpg\" alt='' title='marketing platforms'  height=\"402\" width=\"895\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4-post.jpg 895w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4-post-300x135.jpg 300w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4-post-768x345.jpg 768w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4-post-705x317.jpg 705w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4-post-450x202.jpg 450w\" sizes=\"(max-width: 895px) 100vw, 895px\" \/><\/div><\/div><\/div><br \/>\n<div  class='hr av-jjwp4y8k-f0bcaa3a068c2f149d3b841fadccf51f hr-default  avia-builder-el-6  el_after_av_image  el_before_av_textblock  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjo51y14-5bdc47e5ef81acf351e25725a4d657b7\">\n.av_textblock_section.av-jjo51y14-5bdc47e5ef81acf351e25725a4d657b7 .avia_textblock{\ncolor:#000000;\nfont-size:16px;\n}\n<\/style>\n<section  class='av_textblock_section av-jjo51y14-5bdc47e5ef81acf351e25725a4d657b7 '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color '  itemprop=\"text\" ><p><span style=\"font-weight: 400;\">Marketing your business gives you free reign over all platforms available on the internet; in fact, you should adopt the \u201cbe everywhere\u201d mantra. Digital marketing is compelling and has re-shaped the marketing market in the world; therefore, your business can\u2019t afford to be left out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to marketing online, especially on social sites, the size of your business doesn\u2019t matter. What you should focus on is creating visibility for your business and providing quality content to your audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Social media marketing is a doorway to immense business success when done right. However, like all other marketing techniques, social media marketing also requires strategizing. The biggest mistake businesses make with social media marketing is thinking that they don\u2019t need a plan.<\/span><\/p>\n<p><b>Social media marketing strategy<\/b><\/p>\n<p><span style=\"font-weight: 400;\">To start with, you need to be acquainted with social media platforms and select those best suited to your business. But most importantly, you need to define your business goals through social marketing clearly. What do you want to achieve?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once that\u2019s answered, proceed to define who your audience is. For this, you also need to find out where they are and the type of message that sparks their interests. Moreover, social marketing requires you to lay down your company values strongly and stand by them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is very easy to get lost and swept away by ever-emerging trends on the internet. To ensure you\u2019re a safe point for your audiences, stick to your values and vocalize them. People will respect a company that doesn\u2019t just sway whichever way the wind is blowing at the time. That loses them credibility.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, even with that said, you also need to follow trends. It\u2019s confusing, but the best thing is to find a balance that doesn\u2019t render you out of date or strip you of your credibility.<\/span><\/p>\n<p><b>How do social platforms help your business?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Today, business success depends on the relationship you have with people. Furthermore, most transactions take place on the internet. Besides, social media marketing has proven to be effective. Other benefits include:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> \u00a0\u00a0\u00a0More traffic to your site<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0\u00a0\u00a0Builds your company image<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0\u00a0\u00a0Increases conversion rates<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0\u00a0\u00a0Betters communication between business and audiences<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With that said, not all platforms get you the results you need. You need to find your customers on the social platforms they use. For instance, you cannot try to find a professional environment on any other platform other than LinkedIn. Also, less popular outlets will not help you achieve your goals.<\/span><\/p>\n<\/div><\/section><br \/>\n<div  class='hr av-jjwp4y8k-f0bcaa3a068c2f149d3b841fadccf51f hr-default  avia-builder-el-8  el_after_av_textblock  el_before_av_image  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjo52edc-ddadc3d5fd2e8d835542042bccd76ede\">\n.avia-image-container.av-jjo52edc-ddadc3d5fd2e8d835542042bccd76ede .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-jjo52edc-ddadc3d5fd2e8d835542042bccd76ede av-styling- avia-align-left  avia-builder-el-9  el_after_av_hr  el_before_av_hr  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img class='wp-image-4174 avia-img-lazy-loading-not-4174 avia_image' src=\"https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4.-pic-2.jpg\" alt='' title='digital marketing'  height=\"402\" width=\"895\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4.-pic-2.jpg 895w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4.-pic-2-300x135.jpg 300w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4.-pic-2-768x345.jpg 768w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4.-pic-2-705x317.jpg 705w, https:\/\/coreppc.com\/wp-content\/uploads\/2018\/08\/4.-pic-2-450x202.jpg 450w\" sizes=\"(max-width: 895px) 100vw, 895px\" \/><\/div><\/div><\/div><br \/>\n<div  class='hr av-jjwp4y8k-f0bcaa3a068c2f149d3b841fadccf51f hr-default  avia-builder-el-10  el_after_av_image  el_before_av_textblock  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjo51y14-5bdc47e5ef81acf351e25725a4d657b7\">\n.av_textblock_section.av-jjo51y14-5bdc47e5ef81acf351e25725a4d657b7 .avia_textblock{\ncolor:#000000;\nfont-size:16px;\n}\n<\/style>\n<section  class='av_textblock_section av-jjo51y14-5bdc47e5ef81acf351e25725a4d657b7 '  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock av_inherit_color '  itemprop=\"text\" ><p><b>7 platforms to make sure people can find you on<\/b><\/p>\n<p><b>1. Google+<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Google is the mother of all platforms. If you need to market your business, use all available Google platforms like Google+ to get the word out on your products and services. The platform is excellent for professional information exchange.<\/span><\/p>\n<p><b>2. Facebook<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Facebook is like the largest convergence of audiences from all demographics and location. Facebook is a platform that attracts all generations, unlike other platforms that suit millennials better. Facebook is a powerful platform that can help your business connect with your clients, prospects and also get to learn marketing tactics that work. It is easy to use and manage. Maintain a presence by posting once or twice every day.<\/span><\/p>\n<p><b>3. Twitter<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Twitter, like Facebook, features an assortment of all kinds of audiences. The only difference is that older people don\u2019t use twitter as much. Twitter is a popular platform that can help corporations and small businesses to be visible to their prospects. Twitter posts, trends and hashtag spark conversations which can catapult your business into success. Establish thought leadership by leading discussions and posting multiple times each day.<\/span><\/p>\n<p><b>4. Instagram<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Instagram is still relatively young and hip which is where visual content thrives. Posting once every day will keep your audience engaged with you. Visual content is what you need to create which includes short videos.<\/span><\/p>\n<p><b>5. LinkedIn<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Facebook, Twitter, and Instagram will help you take care of the social parts of your marketing. For a more grounded approach where you can engage with professionals, your business needs to be on LinkedIn. This is the social site where job seekers, employers, and businesses meet and form connections. Refine your posts to be more informational that humorous and also post at least two times a week.<\/span><\/p>\n<p><b>6. YouTube<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you want to showcase your expertise, package it in an easy to consume way like videos. People enjoy videos because they are visual. To deliver information, a video might be more effective than a long-winded post. Short and precise videos are the best. Many businesses use YouTube because it is a trendy platform. It is also part of Google which means your YouTube videos will rank higher on google. Keep posts to once a week to avoid overwhelming your audience.<\/span><\/p>\n<p><b>7. Reddit<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Reddit is another platform that you can use to grow your business and better your marketing techniques. Essentially, Reddit is the best site to find out how good your efforts are. The site works by allowing people to vote on images, text posts, and links. Therefore, when you post your content or link to your website on Reddit, it gets rated and also can spark discussions.<\/span><\/p>\n<p><b>The bottom line<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Your business needs social platforms to thrive because that\u2019s where your customers and prospect customers are. Using the platforms mentioned above effectively guarantees increased conversion rates, traffic and builds your brand.<\/span><\/p>\n<\/div><\/section><br \/>\n<div  class='hr av-jjwp4y8k-f0bcaa3a068c2f149d3b841fadccf51f hr-default  avia-builder-el-12  el_after_av_textblock  el_before_av_heading  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-39ypay-6ddda839978c6a3ebeb30ad04c8fc2bc\">\n#top .av-special-heading.av-39ypay-6ddda839978c6a3ebeb30ad04c8fc2bc{\npadding-bottom:10px;\n}\n<\/style>\n<div  class='av-special-heading av-39ypay-6ddda839978c6a3ebeb30ad04c8fc2bc av-special-heading-h3 blockquote modern-quote modern-centered  avia-builder-el-13  el_after_av_hr  el_before_av_hr  '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Would you like to begin reaching your marketing goals?<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjwp4y8k-3bdb370c6b28764ecdf7bef49d589848\">\n#top .hr.hr-invisible.av-jjwp4y8k-3bdb370c6b28764ecdf7bef49d589848{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-jjwp4y8k-3bdb370c6b28764ecdf7bef49d589848 hr-invisible  avia-builder-el-14  el_after_av_heading  el_before_av_button  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-15  el_after_av_hr  avia-builder-el-last ' >\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-jjzccaup-1d9c1bb79fb2a3ce9546caed6e0d3c51\">\n#top #wrap_all .avia-button.av-jjzccaup-1d9c1bb79fb2a3ce9546caed6e0d3c51{\nbackground-color:#732588;\nborder-color:#732588;\ncolor:#ffffff;\ntransition:all 0.4s ease-in-out;\n-webkit-transition:all 0.4s ease-in-out;\n-moz-transition:all 0.4s ease-in-out;\n-ms-transition:all 0.4s ease-in-out;\n-o-transition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='https:\/\/coreppc.com\/'  class='avia-button av-jjzccaup-1d9c1bb79fb2a3ce9546caed6e0d3c51 avia-icon_select-no avia-size-large avia-position-center ' ><span class='avia_iconbox_title' >Get in touch with us today<\/span><\/a><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-37s3-8e08f801eea324967fbdacb22acc121f\">\n.flex_column.av-37s3-8e08f801eea324967fbdacb22acc121f{\nborder-radius:0px 0px 0px 0px;\n-webkit-border-radius:0px 0px 0px 0px;\n-moz-border-radius:0px 0px 0px 0px;\n}\n<\/style>\n<div class='flex_column av-37s3-8e08f801eea324967fbdacb22acc121f av_one_fourth  avia-builder-el-16  el_after_av_three_fourth  avia-builder-el-last  flex_column_div av-zero-column-padding '   ><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":4172,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[100],"tags":[121,125,38,122,50,126,123,124,90],"_links":{"self":[{"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/posts\/4170"}],"collection":[{"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/comments?post=4170"}],"version-history":[{"count":4,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/posts\/4170\/revisions"}],"predecessor-version":[{"id":6021,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/posts\/4170\/revisions\/6021"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/media\/4172"}],"wp:attachment":[{"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/media?parent=4170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/categories?post=4170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coreppc.com\/wp-json\/wp\/v2\/tags?post=4170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}